As you might be able to tell from the RingJohn website, we like
videos!
We like them because our website visitors like them and if our
website visitors like them, that helps us generate more business.
We also like videos because of their power online. Thanks to
Google’s introduction of it’s so-called “Universal
search” results in 2007, videos can rank very highly on
Google results pages and for some very competitive keywords. Whether
that remains the case remains to be seen but every since Google
bought the popular YouTube, it’s been obvious that video
is becoming a major force in online marketing.
Because online video marketing is such a new area, we’re
helping some of our clients to try it from the perspective of
overcoming their “fear of the unknown”. Clients also
see how well it improves their brand awareness online and more
importantly increases their revenue from online marketing channels.
