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Link Building Explained

 

Everyone wants to be top of Google & Yahoo for their product or service.

The main way to achieve this is by getting as many "good quality" links to your website as possible.

Because it is so difficult for most websites to get links, that's precisely why it's used by Google, Yahoo etc as a true measure of the popularity of a website. This "popularity rating" thus determines where your website appears on the search results pages.

Here's what Google says:

"The number of other sites linking to your URL …. is the single biggest factor in determining what sites are indexed (and ranked highly) by Google, as we find most pages when our robots crawl the web and jump from page to page via hyperlinks"

Google also says... "When your site is ready:

  • Have other relevant sites link to yours.
  • Make sure all the sites that should know about your pages are aware your site is online.
  • Submit your site to relevant directories such as the Open Directory Project (DMOZ.org) and Yahoo!, as well as to other industry-specific expert sites"

Q: Why would a huge company like Google recommend that you pay Yahoo (their biggest competitor) $299 per year to be listed in their directory?

A: If independent editors at Yahoo & DMOZ.org think your website is good enough to be listed there, then that helps Google know your website is of a good standard - which helps improve their results for users, meaning more repeat visitors = more advertising revenue for Google.

Contact us now to achieve top Google & Yahoo rankings.

 

 
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