Sticky web pages attract site visitors to stay. What makes a page sticky? The key to make a page worth staying at is quality content. If there is nothing relevant on the page, there is no reason for your site visitors to stay. Sticky web pages contribute to conversions. If the site visitors stay, there is a higher chance that they will be converted.
Leaving a website is just so easy for site visitors. Making them stay is not as easy as that. The reason why you would not want them to leave that soon is that they may not come back anymore. They didn’t find what they were looking in your website and therefore, why would they come back? This is how vital website content is. It is the magic bullet that will make your site visitors stay.
Writing Content That Makes The Pages Sticky
What type of website content should you write about? A good rule of the thumb is to listen to your potential visitors. By doing so, you will have countless ideas as what to write about. If you don’t have the gift of writing, then you can opt to get free content from other websites. If you know of a web writer, you can ask content from him. There are just so many ways to add content to a website. It may take a little of your time and effort, but it will be worth it.
When you intend to write your own website content, always keep your readers in mind. Research about what your potential readers would want to know and what subjects interest them. Then give them exactly the information that they want.
Options In Making A Website Sticky
There are also other options in making your website sticky. You can add chat rooms that will allow your visitors to interact with each other. This increases the chance that they will stay especially when they share common interests with the other visitors. Another good option is adding blogs or forums.
It is unfortunate that some websites spend hundreds of dollars attracting visitors but not investing in web strategies that will make these visitors stay in the website. Conversions can only be achieved if the site visitors stay.