Posts in: 'Mobile'

With the huge leaps and bounds in mobile web usage in 2011, we have begun to really see the value of phone numbers within Google Adwords. With some new products announced last year too (Bid to Call comes to mind)

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It is that time of year again – time to review the digital year that’s been and assess what we think will be big for the coming year. Clients ask, “How should we be spending our money in 2012?” It’s a question that comes up a lot.

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After months of preparation, Netflix has launched in the UK and Ireland today.

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Met a Dell iPhone on Saturday night.  It’s always fun trying to take a picture of a new smartphone with a crap camera on an old phone. Doesn’t make you look sad at all when you’re having a few pints…..
Apparently it’s on sale now in China – which is why the English one I saw [...]

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A July 2009 Forrester study forecasts that US budgets are set to double on search engine optimisation as well as pay per click. Indeed search marketing is set to take 59% of online marketing budgets.

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Mobile phones are the new target medium for advertising. Web marketers and online advertisers are now looking into the bright future of mobile advertising. What is mobile advertising, how does it work and how can pay per click advertisers make use of it?

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Mobile advertising has taken a leap from mere SMS (Short Messaging Service) advertisements to downloadable videos and even mobile WAP (Wireless Application Protocol) site. Mobile advertising innovations have defined another effective way for businesses to reach their target market.

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The penetration of mobile phones in the lives of consumers became the starting point for mobile advertising. Mobile advertising has become the trend in online advertising. By making the website viewable via mobile phones, advertisers can reach a large percentage of their target market.

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