October 2011 – we are now over three quarters of the way through what, in SEO terms, could be called the year of the Panda. The change in Google rankings which first surfaced in early 2011 (known as the dreaded “Panda/Farmer Update”) caused uproar in the online marketing community.
We’ve been asked to do some work for a Brazilian client called Planeta Horoscopo who is shortly launching a Portugese language site.
The following is what normally happens when we train Irish people on how to perform link building for the purposes of ranking highly on Google.
1. You explain to folks exactly how Google works
2. They’re very sceptical
3. They think it’s too easy
4. They ask LOTS of Qs
5. You answer LOTS of Qs
6. They think of lots [...]
Link Building gets you 1st on Google. We do lots of it for clients.
From the horses’ mouth himself…..
The guy below is Matt Cutts. Having bumbed into him a few times at industry conferences like Search Engine Strategies & “Pubcon” (the Vegas one was good!), he’s a fairly sound bloke.
He’s the main Google employee who talks [...]
We were asked a very good Q yesterday. How do we build links for clients?
Links are about the main way of achieving high Google rankings.
Some companies might say “it’s a secret” how they do it, but it’s not.
It’s just a lot of hard work if you do it well so as to be effective long [...]
Link building is the process of attracting other websites to link to your website. Why is it crucial to build links? First, links are considered votes of importance by the search engines. This means a website with a large number of quality incoming links attracts higher search engine ranking. Second, links provide free traffic. Visitors [...]
One of the most controversial topics among webmasters and web marketers is linking. Is linking worth the time and effort you spent on it? Why is linking considered a crucial element of web marketing? What has it in store for web marketers?
Web marketing gurus never fail to remind us to build links. What are links for? Why do the search engines place high regards on links? Websites that aim to rank high on the search engines need quality incoming links. This is the reason why link building is a crucial factor in search engine optimisation. But [...]
The search engines put value at the number and quality of links that point back to a website. Links measures the importance and popularity of a website. This makes link building an essential part of any search engine marketing campaign. If the search engines love links, then it is what you’re supposed to have.
Links have the power to increase your website’s ranking on the search engines. This is the reason why having incoming links is crucial. But it isn’t all about the number of links. The search engines look for quality instead of quantity.
This is the RingJohn Blog.
These are our thoughts on Google, Life, Ads, Online Marketing and more.
