Posts in: 'Internet Strategy'

How Not to Approach SEO

May 10th, 2012 by John Ring

We talk about SEO alot
We are also pretty upfront on what is involved in getting to the top of Google’s organic rankings – and for many, whether they are existing or potential clients, that conversation can be a shocking one.
We thought it might be useful to share our experience of the SEO client [...]

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Make Friends with Your SEO Company

April 16th, 2012 by Lynsey

Being an SEO can be a lonely place sometimes. Whether they are thought of as magicians of a “black art”, smug and scheming techies hiding behind a wall of computer monitors or a bunch of con artists waiting to milk you and your advertising budget dry

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How to Rank Better in Google and Bing (SXSW)

March 21st, 2012 by Lynsey

Barry Schwarz over at SearchEngineland has posted an audio clip of the session at SXSW where Matt Cutts came together with Bing, Danny Sullivan and others to talk about current SEO ranking factors, and what we need to watch out for in 2012. The session was snappily titled “Google & Bing: Help Me Rank Better!“

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RingJohns Marketing Trends for 2012

January 26th, 2012 by Lynsey

It is that time of year again – time to review the digital year that’s been and assess what we think will be big for the coming year. Clients ask, “How should we be spending our money in 2012?” It’s a question that comes up a lot.

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SOPA Blackouts Planned for Wed 18th Jan

January 17th, 2012 by Lynsey

You may have noticed lots of Twitter and Facebook avatars with “Stop SOPA” popping up over the past while.

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Google Announce Social Search Integration Search Plus Your World

January 11th, 2012 by Lynsey

Google made a real game-changing announcement yesterday, releasing their new take on search which is highly personalised and features results from the users own Google+ network.

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Online Marketing Training, Insight from an Insider

November 9th, 2011 by Lynsey

The following is an opinion piece written by our online marketing executive Andrew, who completed a part-time online marketing course in Dublin before starting as an intern with RingJohn earlier this year.

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Making Money with Youtube

November 9th, 2011 by Lynsey

We attended a very interesting seminar last week in the Guinness Enterprise Centre – all about the Youtube Partner Program and how to monitise your offering on Youtube.

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Attack of the Online Review Sites

November 9th, 2011 by Lynsey

I watched a fascinating documentary last week on Channel 4 which prompted some interesting conversation around the water cooler in the office the following day.

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Increase Engagement for SEO Success

October 11th, 2011 by Lynsey

October 2011 – we are now over three quarters of the way through what, in SEO terms, could be called the year of the Panda. The change in Google rankings which first surfaced in early 2011 (known as the dreaded “Panda/Farmer Update”) caused uproar in the online marketing community.

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